04 June 2012

Media Man considering trade sale; open to advisors, director says

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Media Man Greg Tingle Publicity Hitwise Internet Brands Advertising

Proprietary Intelligence

Media Man, the privately-held Australia media and publicity company, "is considering selling" within the next six months, said founder and director Greg Tingle. The company could be worth AUD 5m-plus [USD 4.7m] depending on the success of current deals being negotiated, Tingle added. He owns the company and would want to remain "proactively involved" in a management capacity if he decided to sell. He would also consider splitting the company's public relations and online advertising arms and selling one of the divisions off.

When asked why he was considering a sale, Tingle said, "I have been working extremely hard over the last seven years and want to relax a bit more." The company would be of interest to prospective buyers because of its "proven business model," attractive client list and "website traffic."

Interested buyers could include Australian-listed media group Consolidated Media Holdings [CMH], Tingle said. However, when contacted, a CMH spokesperson said the company was uninterested in acquiring Media Man.

Media Man employs The Tax Planning Professionals as its accountant, but was open to approaches from advisors with opportunities, Tingle said.

Media Man was founded seven years ago. It specialises in media services, public relations/events and online advertising. It is also involved with environmental projects such as Pittwater High School's Solar Power Station.

Media Man's clients include Virgin Games and Virgin Casino. The company was named as one of Hitwise's Top Ten websites in the entertainment/celebrity category in 2005 and 2007, and won a Virgin Casino online advertising award this year, Tingle said.

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