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14 August 2011

Marvel Schedules Release Dates for Two Mystery Projects; Marvel Comic War Escalates With DC Comics; Marvel Movies Upcoming

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Marvel Schedules Release Dates for Two Mystery Projects...

Marvel Entertainment and Disney are getting close to announcing the next chapters in the Marvel Cinematic Universe. While 2012 will only see the release of The Avengers, Marvel has already planned two movies for 2013: Iron Man 3 (opening May 3) and Thor 2 (opening July 26). 2014 will also have two releases from the comic book company, though which ones is still a secret. Box Office Mojo reports that two mystery projects will open in 2014, with "Marvel Untitled 1" will open on May 16, 2014, while "Marvel Untitled 2" will open June 27, 2014. No details on which movies they might be, though there are a few obvious possibilities.


Disney - Marvel Comic War Escalates With DC Comics...

On Wednesday, Walt Disney (NYS: DIS) stock suffered its worst sell-off in a decade, dropping 13% in a single day. Sales were strong, but investors worried consumer wallets might not be big enough to keep Disney growing much longer. Result: Wednesday was a horrible day for Disney ... but hold onto your portfolios our friends. The week ain't over yet.

Background...

Two years ago, Disney snagged Marvel Entertainment for a cool $4 billion. Marvel shareholders wept for the loss of their stock, but Disney shareholders cheered approval.

With the fun and games Disney has got itself in a bit of negative publicity. Its new subsidiary Marvel Comics is offering comic book retailers the chance to sell a "variant cover" edition of Fear Itself No. 6. All a retailer has to do to get the coveted item is ... rip the covers off of 50 copies of any No. 1 issue from rival DC Comics' Flashpoint line of titles, and send them to Marvel, coupon-style.

The gambit's perfectly legal. The retailers paid for these comics, and would be destroying their own property, essentially turning their DC comics into coupons to acquire a rare Marvel edition. Marvel has even done this before -- successfully -- cajoling envious retailers into destroying tens of thousands of copies of its rival's comics. Still, there's a bit of an underhanded feel to the whole gambit. Marvel's clear aim here is to limit readership of DC publications, with the hope of strangling DC Comic's fan base.

It may work, but its not a lock. Marvel may have forgotten that by destroying its rivals' work, it's actually making the DC publications rarer...thus increasing their aftermarket value. This could have the perverse effect of encouraging collectors who might not have bought the DC comics before to rush out and buy them now before they disappear. And that's before we even consider the amount of bad blood and negative publicity Marvel (and Disney) are bringing upon themselves through this "dirty tricks" campaign.

What this may mean to the motion picture war between Marvel Entertainment and DC Comics is not totally clear at this point, but Marvel flicks such as Thor, Captain America: The First Avenger and X-Men: First Class, have it all over DC's Green Hornet. Will Marvel tie up DC in webs, or will DC fight back and snatch the crown back from Marvel with the help of Batman and friends. Marvel legend Stan Lee and his friends at The Avengers are up to the fight, and news media and fans will not want to miss a second of the action.


Marvel Movies Upcoming...

Movie Studio Date

Captain America: The First Avenger Paramount Pictures 7/22/11
Ghost Rider 2 (3D) Sony 2/17/12
The Avengers (2012) Buena Vista 5/4/12
The Amazing Spider-Man Sony 7/3/12
Iron Man 3 Buena Vista 5/3/13

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