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15 March 2010

Crown Casino News: Bert’s On His Own At TV Logies - 15th March 2010

He first hosted it in 1967 and he has been lead presenter for the past 20 years, but this year Nine’s veteran star Bert Newton is to fly solo as the host of the TV Week Logie Awards from Crown Casino. A copy of TV Week’s exclusive cover story was leaked yesterday, revealing the name of the host and also the special guests: Britain’s Got Talent runner-up Susan Boyle, singer-songwriter John Mayer and Aria award-winning artist Gabriella Cilmi are the headline acts. Newton, the host of 20 to 1, is always good value at the Logies as he is the master of the ad lib and he told TV Week he would only do the show unscripted. Anyway, he can’t do worse than former Big Brother host Gretel Killeen last year. (Credit: The Australian)

Media Man - Greg Tingle Analysis and Commentary

Bring on The Logies. Bert Newton is a safe bet as host, that's for sure. Nine's not gambling with this choice. Nothing like those decades of experience to see a host through the night. Bert still has the wit and edge to keep em amused. He's also in tune with the market and society, so it should be relevant. David (and James) can trust this guy not to screw it up, or screw the network. The only other guy I would trust as much would be Hugh "The Wolverine" Jackman, but he may be busy sharpening his claws, or collecting another Marvel Entertainment pay cheque. Look up WWE - WCW - TNA Wrestling for an insider track on risk management and network VS ego scenarios. No Hugh, this doesn't apply to you. It's been said power and money corrupt... The event may be held in a world class casino, but with Bert fronting things and News Limited's The Oz on the trail, this event should be squeaky clean. Drunk footballers and mugs, do us all a favor and stay away, or JP's army may have to bring out the plastic handcuffs! Could be some real life "Underbelly" action coming up too. Media Man books are full, so no phone calls or emails please... try Max at Markson Sparks! or Harry M at you know where. My spies tell me the likes of Betfair, BetUS, Centrebet and PartyBets may be taking bets on a range of potential happenings leading up to and during the festivities. If you want the real inside track you may have to check out the Casino News Media site (as I don't think media embedded ala Bush War On Terrorism, TV Week, is going to let the cat out of the bag). As always, bet with your head, not over it, and for God's sake, keep it fun. Network Nine, you've hit the jackpot again.

PS: Crown Limited has a plan to initially employ 75 Indigenous Australians, and as part of Generation One, the ultimate goal of the business network is for 75,000 sustainable positions. It will be interesting to see if any new recruits are on duty come the big show, and if so, just what ratbags may keep them busy. Paps, keep those cameras ready, ya never know who will provide the next bingle or wardrobe malfunction. Oh, let Bert vote for himself.

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